Episode 83

The Metaverse: A (Virtual and Augmented) Reality Check

Published on: 5th April, 2022

Today we really go beyond the buzzwords and discuss in full the buzzword of the year: the metaverse. Chris welcomes David MacQueen from Strategy Analytics to discuss what the metaverse is, why it is, what use cases it enables, how we will interact with it, and why augmented reality is the key to future metaverse adoption.

SA's Metaverse research

David MacQueen on LinkedIn

Send us your thoughts and comments on the metaverse or ask us anything by emailing us at UXSoup@strategyanalytics.com.

Chris on LinkedIn

Lisa on LinkedIn

Diana on LinkedIn

Strategy Analytics UX Innovation Practice

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About the Podcast

UX Soup
Bite-sized human-centered design insights
Join Chris Schreiner, Derek Viita, and Lisa Schreiner from User Driven Strategies as they discuss the latest developments impacting the user experience, whether in the car, at home, or on the go. Examine the state of the UX and human factors professions, listen to interviews from leading practitioners in industry and academia, and hear the team discuss the latest products and services from a human-centered design perspective.

About your hosts

Chris Schreiner

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Chris has 25 years of experience in automotive HF and UX, working for automotive OEMs, suppliers, academic research institutions, and consultancies, providing objective and actionable guidance impacting design.

Chris has over 20 years of experience in UX and human factors research, and has successfully led projects globally for clients in the automotive and wireless industries.

Derek Viita

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Derek is a human factors expert who helps tech companies, research orgs, and consultancies build safe and useful things. His passion is automotive UX, with 2 decades of specialized expertise. Beyond cars, his work has spanned mobile devices, physical workstations, virtual telecom platforms, mobile payment, and more.

Derek has produced live research, workshops, and conference presentations on 3 continents, and is a named author on over a dozen peer-reviewed papers and technical reports.