Episode 83

The Metaverse: A (Virtual and Augmented) Reality Check

Today we really go beyond the buzzwords and discuss in full the buzzword of the year: the metaverse. Chris welcomes David MacQueen from Strategy Analytics to discuss what the metaverse is, why it is, what use cases it enables, how we will interact with it, and why augmented reality is the key to future metaverse adoption.

SA's Metaverse research

David MacQueen on LinkedIn

Send us your thoughts and comments on the metaverse or ask us anything by emailing us at UXSoup@strategyanalytics.com.

Chris on LinkedIn

Lisa on LinkedIn

Diana on LinkedIn

Strategy Analytics UX Innovation Practice

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About the Podcast

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UX Soup
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About your hosts

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Chris Schreiner

As Director of Syndicated Research within the Strategy Analytics UX Innovation Practice, Chris Schreiner is responsible for leading teams delivering in depth user experience analysis and insights for clients in the wireless, smart home, and automotive industries.

Chris has over 20 years of experience in UX and human factors research, and has successfully led projects globally for clients in the automotive and wireless industries.
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Lisa Cooper

Lisa is Director of the User Experience Strategies service within the Strategy Analytics UX Innovation Practice. She is responsible for delivering insights, qualitative and quantitative UX research to clients on emerging technologies such as, 5G, artificial intelligence, virtual and augmented reality, new device form factors, and HMI.

Lisa has 20+ years of experience in UX and Human Factors research in North America and Europe focusing on smartphones, wearables, smart home devices, assistive technologies, automotive infotainment, and aerospace applications specializing in applying a wide variety of qualitative and quantitative UX methodologies to augment the consumer experience.

She holds a Master's degree in Industrial and Systems Engineering with Human Factors concentration at Virginia Polytechnic Institute and State University. Bachelor’s degree in Ergonomics/Human Factors from Loughborough University, England.