Episode 45

Motion Sickness in Self-Driving Cars with Dr. Joseph Smyth

How can OEMs design self-driving vehicles so they don't cause motion sickness? This will be of upmost importance with higher levels of automation, even before achieving full automation at Level 5. At some point, the driver will be expected to take control from the vehicle, or may desire to do so. How will it be ensured that the driver is fit to drive?

Diana and Chris welcome Dr. Joseph Smyth from the Warwick Manufacturing Group at the University of Warwick to talk about designing, measuring, and regulating the impact that motion sickness may have on human performance.

Dr. Joseph Smyth

SA research on self-driving cars

Questions? Comments? Email us at UXSoup@strategyanalytics.com

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Strategy Analytics UX Innovation Practice

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About your hosts

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Chris Schreiner

As Director of Syndicated Research within the Strategy Analytics UX Innovation Practice, Chris Schreiner is responsible for leading teams delivering in depth user experience analysis and insights for clients in the wireless, smart home, and automotive industries.

Chris has over 20 years of experience in UX and human factors research, and has successfully led projects globally for clients in the automotive and wireless industries.
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Lisa Cooper

Lisa is Director of the User Experience Strategies service within the Strategy Analytics UX Innovation Practice. She is responsible for delivering insights, qualitative and quantitative UX research to clients on emerging technologies such as, 5G, artificial intelligence, virtual and augmented reality, new device form factors, and HMI.

Lisa has 20+ years of experience in UX and Human Factors research in North America and Europe focusing on smartphones, wearables, smart home devices, assistive technologies, automotive infotainment, and aerospace applications specializing in applying a wide variety of qualitative and quantitative UX methodologies to augment the consumer experience.

She holds a Master's degree in Industrial and Systems Engineering with Human Factors concentration at Virginia Polytechnic Institute and State University. Bachelor’s degree in Ergonomics/Human Factors from Loughborough University, England.